They named the business as a nod to Oregon’s most famous novelist and novel, Ken Kesey’s Sometimes a Great Notion. That was in early 2016 when Miller, Co-founder and Co-brewer James Dugan, and Co-founder and CEO Paul Reiter (who all happen to live on the same block) launched Great Notion Brewing in what was formerly The Mash Tun Brewpub on Alberta Street.
#Great notion brewing professional#
Miller was a homebrew hobbyist before going pro, and his lack of professional brewing experience didn’t help with the misunderstandings Great Notion customers had with his IPA.
One customer was so audacious as to tell him that he would never make it in such a competitive beer town as Portland. Co-founder and Co-brewer Andy Miller says that in the brewery’s early days, customers would give back pints and accounts would return kegs because they weren’t used to seeing haze in their beers.
Great Notion Brewing in Portland, Oregon, has experienced more than their fair share of naysayers, in large part because their IPAs are drastically different from the clear, sometimes malty, and usually aggressively bitter India pale ales for which the region is known. These soft juicy beers surprise drinkers with attributes such as haze and creaminess that aren’t typically associated with IPA-negative connotations and cheap rhymes about laziness ensue. Don’t forget to try one of their flagship beers, the Double Stack, Ripe, JB, and Juice Jr.Even in New England, brewers of what’s become known as “New England–style IPA” have to deal with a lot of misconceptions about their beer. The fun atmosphere, great food, and delicious beers are waiting to impress. If you haven’t stopped by one of their breweries yet, make sure you do. Great Notion Brewing is staying relevant by listening to their customers, constantly experimenting with ingredients, and stepping outside of the box with beers like Boo Berry Muffin and Keep It Tasty. This next location is going to be much smaller, and focused on providing tasty brews for the beer geeks out in the burbs. With two thriving locations, the brewery invested this year in a third location in Beaverton, which is set to open in spring of 2020. “95% of our beer is distributed through our brewpubs,” says co-founder Paul Reiter, who is the businessman on the team. As if the demand for these beers wasn’t high enough, Great Notion doesn’t distribute their beer. The brewery usually releases anywhere from 2-4 beers in cans weekly, and once they are gone, you don’t know when you’ll see them again.Īs the first brewery in the Northwest who dove head first into mastering the hazy IPA’s, these guys really know their stuff when it comes to unique brews, with amazing flavor. Producing cutting edge culinary inspired sours and stouts has put this craft brewery as one of the top trendsetters in the industry.Įvery Saturday morning you can line up, along with a couple hundred other beer enthusiasts, to get your hands on the newest special brew can release from the brewery. Kettle sours, fruited beers, and adjunct stouts are a few of the reasons why Great Notion Brewing is leading the way in innovation.
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